Make LinkedIn a regular habit by allocating 2 minutes a day on each on the following:
Add insightful comments to posts that are more than just “this is interesting”. Why and how is it interesting to you?
Find someone relevant who engaged with your content recently or look through mutual connections. Set an achievable goal of spending 2 minutes on gaining 2 new connections a day which will translate to hundreds of connections by the end of a year.
Like, comment or share content from people you know in business, colleagues, business friends or referral partners. If you have been tagged in someone’s post, engage with it. You may be acknowledged for your efforts with support for your posts in return.
Share content you’ve found interesting at least a few times per week. Whether it’s your own article or someone else’s enlightening perspective, ensure it is in your area of expertise or industry. Ask a question in your update to add value and encourage engagement with the post.
It’s easy for this to get out of control (especially if you have your setting to receive work anniversary or birthday notifications) so keep on top of it by answering messages daily rather than taking it by chunks at a time.