International Women’s Day

As we approach International Women’s Day, I’ve been reflecting on my own journey as a woman business owner over the last 20 years.
One thing that has completely altered for me personally in this time is my own mind-set as a woman. My own business journey started initially as a marketing consultant and then switched to LinkedIn training 12 years ago. Over time what I’ve experienced is that although women make brilliant leaders, we can also struggle with the style of leadership due to our upbringings.
In my traditional English upbringing, men were more important in the workforce than women. My brother’s career and future were more openly discussed than mine. It wasn’t quite as bad as my future only being about marriage and supporting my husband, but reflecting back it wasn’t far off.
For me personally I’ve wanted to explore my natural leadership style more deeply and it’s rather fitting that I write about this journey for an international Women’s Day article in a magazine founded by a powerful woman.
My exploration has taken me down the road of what it is to be a feminine human being. Being, as in the entity of energy rather than a human woman doing.
According to Mandy Cavanaugh author of ‘F*ck the Glass Ceiling’; “women are ingrained with a biological skillset that concerns us with wholeness, compassion and connection. As opposed to the masculine imperative which is to conquer, control and compete.”
My exploration has taken me down the road of what it is to be a feminine human being. Being, as in the entity of energy rather than a human woman doing.
According to Mandy Cavanaugh author of ‘F*ck the Glass Ceiling’; “women are ingrained with a biological skillset that concerns us with wholeness, compassion and connection. As opposed to the masculine imperative which is to conquer, control and compete.

Left to Right: Kylie Chown (QLD), Jillian Bullock (NSW), Jo Saunders (WA)
Although it’s early days for me with the information on this topic and I’m still not 100% clear on how I can incorporate this more into my everyday business life. But what I do understand is the innate feminine quality of collaboration.
When women collaborate, especially with other businesswomen, that powerhouse of feminine energy is truly amazing. In fact, very recently two of my fellow Australian LinkedIn trainers and I collaborated on a campaign last year that resulted in our taking out the award for ‘Best Use of LinkedIn Australasia 2021’ from the Social Media Marketing Institute (SMMI). An industry body that recognises the best of the best in the Asia Pacific region through a panel of global judges and not a popularity contest voting system.
Collaborations with your fellow female powerhouses who you meet through LinkedIn, should be incorporated regularly online, on LinkedIn and in-person more often and we shouldn’t read a reminder of international Women’s Day to do it. If men and women are both made up of feminine and masculine energy, integrating more of a balance into the business landscape would surely benefit all those in business.
Left to Right: Kylie Chown (QLD), Jillian Bullock (NSW), Jo Saunders (WA), Mirelle Ryan MC and owner of SMMI

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